Who dares to say that a watch is an accessory that is mainly functional, we will declare crazy. A watch has been a showpiece on the man’s wrist for years. Whether it is a very formal outfit, a casual outfit or a sporty outfit: a watch can make the outfit or break it. You don’t just buy a watch, it is a well-considered choice. And that choice is far from easy, because buying a watch is different than buying a T-shirt. The value of such a watch can sometimes increase with a little fitting and measuring. To help you on your way, we have put together a number of points about the things to look out for when you buy a watch.

Buying a watch

You may be about to buy a watch that you want to give to your grandson later. You don’t just make a decision like that and you have to know what you are starting to do. That is why we start from the beginning

Step 1: consider when you are going to wear the watch

First determine for yourself in which situations you want to wear the watch. Because a watch that fits with a leisure outfit does not immediately fit with your formal outfit that you wear to work. You will be able to make later choices better if you have laid the foundation for yourself. Because of this you already define an area in which you will search, because there are a lot of watches on offer.

Step 2: know what you are buying

There are two main trends within the watch industry that ensure that the time displayed is correct: mechanical and quartz. The difference between these lies in the brains of the watch and how the second hand is moved.

Mechanical watches are a micro machine with a heart, you can feel it. These watches contain numerous complicated components that move up and down to drive the timepiece. Such a mechanical timepiece has been made with love and carefully constructed. Such a watch does require a fair amount of maintenance, you will have to take it to the jeweler once every few years for an MOT. You will conclude from this that this trend is also somewhat higher in terms of price.

buy watches Quartz watches are slightly less traditional but accurate in time. This is because these watches run on batteries. These batteries are relatively simple and inexpensive to replace. So watches with a quartz movement are for the men of us who don’t want to worry about resetting a watch. This trend has been introduced as a slightly cheaper alternative and has secured a place in many segments.

Two relatively new trends in the watch industry are the digital clocks and the smart watches. With a digital clock you can forget about the classic hands and you get to see the time numerically. In our opinion, these digital watches are not very stylish and certainly not suitable for every occasion. If you want to go for such a digital clock, make sure the watch has a very sleek design. The smartwatches are more an extension of the smartphone, because on this watch you can, for example, open apps from your wrist. A smartwatch is often more of a gadget than a real essential. This is the opposite of a classic mechanical watch.

If you know what you want in terms of timepiece, you can cross off some points on your list.

Step 3: watch appearance

Now that we have discussed the inner part of the watch in a nutshell. Believe me: you can talk for days about what is happening inside that clock. Are we going to talk about the appearance, just as important or course. Especially when choosing the appearance it is wise to look back to step 1: when do I want to wear it.

The frame / case is one of the components so we decide whether a watch is beautiful or not. A classic watch is generally round, so with this option you are usually in the right place. Only can sometimes be deviated from the beaten baths. There are also watches that are square, rectangular or even polygonal. After you know what shape your future frame will take, you will be faced with the choice of whether you want a striking appearance on your wrist. You can choose a shiny version, a matte finish, with a pattern or even with crystals and gems incorporated. Be careful with this: this can sometimes come across as rooster behavior.

The material is also a thing in itself. The formal watches are nine out of ten made of steel, titanium, gold, silver or platinum. This often raises the cost, because watches made of valuable metals are usually a valuable undertaking. Fortunately, a mix of materials is often made, so that purchasing remains somewhat limited. The number of carats indicates to what extent your clock consists of valuable materials. For example, an 18k watch consists of 75% valuable materials and a 14k watch refers to 58% valuable materials. Decide for yourself how much value you attach to this.

The watch band is often made from the same materials as the rest of the watch or from completely different materials, such as leather. In addition to the fact that there are many watches with leather bands on the market, metal or fabric bands also occur regularly. The advantage of a leather watch strap is that, if it is made of genuine leather, the strap becomes more beautiful while it is being worn. A metal band on the other hand provides a classic look and as a result, a model with a metal band is quickly placed in the “timeless” category. A fabric belt is easy to replace and reasonably cheap. Only this option does not improve the appearance of the watch. Let yourself be well informed about what kind of watch strap fits well with your watch case.

The glass of a watch is the last part that you want to worry about. It is important that the glass can take a beating and that it does not get scratched quickly. Strong plexiglass is extremely intractable, but scratches are easily caused. Traditional glass breaks again faster than Plexiglas, but scratches less quickly. Synthetic sapphire glass is crystal clear and is the only type of glass intended for scratches. This glass is extremely hard, so it can also take a beating. Sapphire glass is, as you expect, the most expensive type of glass and is mainly found in luxury items.

Step 4: the battle between brands

You have decided for yourself what exactly you are looking for and even then the choice seems endless. There are countless brands that claim that their watches are made by an old Swiss man. This man is not working in his stable just outside a remote village on every detail that is important to the watch, unfortunately. Rolex watches are also made in the factory.

In principle, we Dutch only have a small range of established brands. Apart from exceptions of course. Brands such as Hublot, Rolex, Omega, Cartier and Breitling. We can all mention these names without thinking, but there are so many more brands you can go to. Investigate brands that suit you, and also look for places where you would not actually be looking. Decide for yourself whether you want to go for an established Swiss brand such as Tissot or whether you would rather take the risk of investing your money at a Dutch start-up.

History plays an important role in distinguishing brands. The number of years that a company has been in the watch industry is significant for the company itself, but is that also important for you? The beauty of an established brand is that you wear a watch with a story, because the company has been around for a while. The only thing you have to watch out for is that responding to history is of course also used as part of marketing. A useful tool to find out whether a brand is historically strong is done by comparing old models of this brand with each other on the basis of value. If second-hand watches from a certain brand are worth a lot, then chances are that the years of experience of watchmakers have paid off.

Surprisingly, the price of a watch does not say much. Because the price of a watch is mainly determined on the basis of a reputation that a brand has. That is why a Rolex is more expensive than almost any other brand. The price is also often determined by origin: a copy from Switzerland is more expensive than an identical copy produced in China due to labor costs. Finally, the price is also used in such a way that the watch retains its exclusivity, which means that the price of some brands is very high.

The problem is that a Patek Philippe – taken from the air – is not demonstrably better than a Jaeger-LeCoultre. So it’s hard to tell when a watch is really worth its money. The most important thing is that you decide for yourself what you think is important: a vintage watch, a watch as a status symbol or just one for everyday use? The price will often depend on that, and from there you can determine your budget. We cannot look into your wallet. And we don’t want that either.

Your best friend during this search is the jeweler, try to find one that suits you best and don’t buy a watch from the first one right away. Unless he is the best man for you. A jeweler is the man who can tell you everything about the inside and outside of such a watch. We do not recommend buying online, especially if it is a cheap watch. But a watch that you have saved a lot for is worth a visit to a number of specialty stores. A watch is something tangible, you must have felt that. In addition, with a jeweler you have a little more certainty in terms of guarantee, he knows it and you can try to negotiate.

While writing this, we find out that we often emphasize: “Decide for yourself that …”
Anyway, that’s not surprising. A watch is a product that is very personal, that exactly needs to suit you and that only you can judge as beautiful or not beautiful. And yes, you have to determine that for yourself.

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